Key achievements

2022 - 2024

  • Accomplished the Best Year Ever, on a fiscal year at $18.5M, with a Best Day Ever at $289K.

  • Highest link percentage of 76% YTD and 30% for LY, in part to continual training and ongoing team development.

  • +2% in Conversion to LY, a +1.8% increase to LY, and a +38% units sold to LY.

  • Led the closing/re-opening of Nike Lenox Legacy door, a highly complex visual merchandising project which required training the team on visual merchandising standards.

  • Charted VM standard expectations and strategic initiatives in District 38 as Territory Visual Manager and Frank Mulzet proxy.

  • Chaired the districtwide leadership training in coordination with corporate partners and peers.

  • Utilized Nike resources, Plan of Action, and CFEs to effectively develop fourteen impactful leaders

  • Direct Operational Excellence, Visual Merchandising, Styling Ethos via RSG, Leadership outlined training at the following stores: Well Collective Minnetonka & Birmingham, Nike Rise x Bellevue, Nike Rise x Del Amo, and Nike Rise x Somerset collection.

2019 - 2022

  • Rolled out and led a pilot position called Product Life Cycle Flow that emphasizes seamless product flow onto merchandising floor; drove unit sales increase week over week with complete product presentation and efficient POS processes.

  • Acted as Head Coach on several occasions to advance performance expectations and navigate robust relationships with team members, as well as gaining a buy-in from the leadership team.

  • Coached and developed team members from athletes to leadership roles, leading the territory with the highest % of people development leading to career advancement

  • Led the Visual Merchandising and Operations Training in Bronx Unite store opening, alongside developing new GO Team leaders on optimal practices and company expectations; garnered special feature for visual merchandising layout as key part of VMS initiative objectives.

  • Composed the complete Bronx Visual and Operational playbook for NVS opening; standardized and implemented by WHQ GO Squads (New Store Opening Teams)

2017 - 2018

  • Created Visual Merchandising strategy, drove Styling Ethos via RSG (Ready, Set, Go), and leader specific training at the following stores: Well Collective Minnetonka, Well Collective Birmingham, Nike RISE x Bellevue, Nike Rise x Del Amo, Nike RISE x Somerset Collection and Nike RISE x Santa Monica.

  • Assisted and completed the creation of NSO playbook with the Concept team for Well Collective doors.

  • Instituted the Gratitude Wall that produced a Nike Maxim-oriented culture; received strong athletic contribution and fueled motivation to check mailboxes daily.

  • Founded the Culture Committee to boost athlete retention, store morale, and athlete-leader relations; appointed Themed Days, Potlucks, Contests, and Community involvement, with other ideas demonstrated by leadership team; cooperated directly with PRO Athlete to facilitate engaging ways to achieve Digital Metrics and OSAT.

  • Operated as the lead visual merchandising leader, driving the visual initiative across the merchandising process for deploying a new Unite Door located in East New York, Brooklyn; aided in the re-grand Opening of Woodbury Commons Factory location.